New Data on the Power of Online Reviews to Get More New Patients
How often do you look up online reviews of a local business you’re interested in before you make any decisions about products or services?
If you’re like most people, the answer is all the time. The first thing most consumers do after looking up a practice’s website is go straight to the online reviews left by other patients. Did those people have a bad or good experience? What was their reasoning behind the review they posted?
The 2016 BrightLocal Local Consumer Review Survey* was published recently, and had some key takeaways that we can learn from: